RIM Is Exiting Consumer Market

RIM have announced today that they are going to be exiting the consumer market to focus on Business.

This seems like a bad idea to me. Surely RIM's last bastion of hope is teenagers and Blackberry Messenger. In the UK a lot of kids crave Blackberry phones so they can talk for free with their friends using this IM service—something I'm sure is similar in other countries.

Big business – while it still uses Blackberry – is starting to see change, as employees that start to enjoy other devices like the iPhone, want to see these integrated in to their corporate systems.

If Apple (or maybe even Google or Microsoft) start to push business use for their handsets, RIM could disappear.

Big risk.

Update: This is exactly what I'm talking about.